Hand Lettering 

As a designer, you have a healthy respect for type design, but it's not until you are tasked with creating your own letterforms that you appreciate the nuances of form and structure. For me, venturing into hand lettering has been a fun way to expand my knowledge of typeface design while sharpening my illustration skills.

The self-initiated projects you see below reflect my affinity for sarcasm, vintage ephemera, and caffeine.

The bottle of ZEPHYR Coastal Air you see below intends to be the start of a of faux product line that explores a variety of type styles, and promises to deliver a full range of superfluous goods.